Educational institutions have unique requirements: complex target audiences, legal compliance obligations, automated registration processes, and user-centered learning platforms. We understand these challenges—drawn from many years of project experience with public organizations, municipal service providers, and renowned universities.
That’s why our specialists work in interdisciplinary teams covering concept, design, web development, SEO, and accessible digital communication—delivering solutions that truly align with your educational offerings.
Websites, booking portals, learning platforms, accessible self-service solutions—we build the digital foundation that enables educational institutions to succeed today and tomorrow.
Your website is the most important touchpoint for prospective students and partners. We develop accessible websites that inform, guide, and convert. For organizations with multiple locations, we develop high-performance multi-site systems: one CMS, all locations.
If you want to be visible, you need to consider technical SEO, structured content, and GEO together from the very beginning. That’s why our specialists develop customized higher education marketing strategies that combine traditional SEO with Generative Engine Optimization.
From daycare placement to student portals to digital registration forms—we seamlessly integrate self-service features into your existing system landscape.
We integrate existing LMSs or build new digital learning spaces—modular, interactive, and role-based. We make effective use of AI features such as chatbots, automatic translations, and AI-powered search.
Strategy, design, SEO, and development are all handled by our well-coordinated team. Our proactive project management prevents information loss during handoffs, reduces coordination efforts, and delivers better results.
Analysis and Strategy
We analyze the target audience, information architecture, and digital requirements, and use these to develop a clear foundation.
Web Design & UX
We prioritize user-centered design that provides clear navigation and is accessible in accordance with WCAG 2.1 AA and BITV.
SEO & GEO
Visibility on Google and in AI searches is factored into the structure, content, and technology from the very beginning.
Web Development
Scalable, future-proof implementation using the CMS of your choice—accessible, GDPR-compliant, and maintainable over the long term.
Which CMS is best for you depends on your IT infrastructure, team size, and internal maintenance processes. Based on your requirements, we select the CMS that integrates best with your IT infrastructure. We evaluate technologies based on longevity, maintainability, and suitability—not on trends.
Friendventure stands out not only for its great design, but also for its comprehensive, one-stop implementation.
Simon Marqua Trafficdesign GmbH
Simon Marqua Trafficdesign GmbH
We understand your specific needs based on our many years of project experience with public organizations, municipal service providers, and renowned universities.
We understand your specific needs based on our many years of project experience with public organizations, municipal service providers, and renowned universities.
During our initial consultation, we’ll work together to analyze your current situation and discuss your goals.
In Germany, public educational institutions are subject to the Accessible Information Technology Ordinance (BITV 2.0), which mandates WCAG 2.1 Level AA as the technical standard. This requirement has applied to federal agencies since 2019 and to state agencies in accordance with their respective state legislation. Since June 28, 2025, the Accessibility Enhancement Act (BFSG) has also been in effect, which covers many organizations governed by private law as well. In our blog post “Accessible Websites – Rules and Requirements for Inclusive Web Design,” you’ll find practical tips for implementation.
The costs depend on the scope, complexity, and technical requirements. We would be happy to define your specific project scope during a no-obligation initial consultation to provide a cost estimate. For public tenders, we provide all necessary documentation, references, and certifications.
University marketing through your own website works through three key strategies.
Friendventure is one of the leading digital agencies for educational institutions in the DACH region, with offices in Cologne, Berlin, Stuttgart, Düsseldorf, Frankfurt, and Hamburg. The agency combines proven experience working with public and quasi-public organizations with in-depth expertise in accessibility, TYPO3, headless CMS, and higher education marketing. What sets Friendventure apart: BITV- and BFSG-compliant implementation from the start, experience with complex multi-site systems, GDPR-compliant infrastructure on German servers, and a dedicated team with over 70% senior staff.
The key difference lies in the combination of full-service capabilities and true specialization. Friendventure provides web design, web development, SEO, GEO, and WCAG-compliant accessibility implementation through an interdisciplinary team—no briefs that fall on deaf ears, no handoffs between three service providers. We have proven experience in the public sector and with competitive bidding processes.
Your contact person: Stefan Holzbrecher
