Website relaunch agency for a successful restart

We take a holistic approach to website relaunches. For us, a relaunch involves not only the technical aspects, but also the right content, as well as the design of a meaningful structure and the visual layout. That’s why we offer you concept, web design, development, and SEO & PPC from a single source.
Of course, it depends on your individual project which components from our service catalog make sense for you. Often, the technology is the problem with the current website. If the content and design are to remain the same, we offer a technical relaunch. If the technical framework of your website is flawless, but a new CI needs to be developed, a pure design relaunch may be an option. However, a relaunch is usually an opportunity to revamp various aspects of the company’s online presence (e.g. user guidance, look and feel, functionality, structure). That is why we most often accompany complete relaunches.

It is very difficult to give a general answer to the question of how much a relaunch costs. The price depends on how much work is involved in the individual components of a website project. The most important factors are:

• the technology (which CMS will be used and should there be special functions and interfaces?),
• the design (is there a corporate identity that already specifies many things, or should an independent web design be created? Should there be many individual illustrations and animations?),
• the scope of the content (how many subpages and content components should there be? Are there several types of posts, for example, different blog areas? Will there be multiple languages?),
• SEO and content (should the ranking of the new site be maintained and improved? Should content be created? Who will be responsible for content maintenance?),
• the concept (are there already clear ideas about the concept, or will this be developed by us? What can be drawn on?),
• the need for consultation (how many project participants and decision-makers are there who need to be involved? Should there be regular meetings?).

This means that the price range is very wide. As a guide: a large proportion of our projects are in the mid five-figure range. In an initial non-binding consultation, we will work with you to determine a reasonable budget for your project.

We start our joint project with a consultation meeting, where we get to know each other and you brief us on your requirements. Together, we set a realistic budget and make initial decisions (e.g. on scope and functionality), based on which we prepare a quote for you.
Once the framework has been established, we will develop the relaunch strategy in a workshop. There we will discuss the status quo, goals, target group, and competition. Based on this, as well as a competitive analysis and, if desired, keyword research, we will create the sitemap and structure of the pages. At the same time, we will design the layout based on your briefing and our expertise in usability design. We will ask for your feedback at every step of the way.
Once you have approved the visual and structural design, development will begin on a staging website. This ensures that everything works perfectly from a technical standpoint when the site goes live. After extensive testing, your new successful website will go live!
It is a good idea to think about the content as early as the development phase. We also offer support in this area, from moving your existing content to creating new SEO-optimized content. We are happy to take care of smooth technology and your SEO success in the long term as part of our retainer.