AI should not be an experiment, but an integral part of your digital infrastructure. With our AI-ready websites, we lay the foundation for artificial intelligence to not only complement, but actively create value.
At Friendventure, we develop web solutions that are technologically forward-thinking and strategically effective. We combine modern design, development standards, and AI functionalities that specifically strengthen content, marketing, and user experience.
The result is a website that works smarter, uses content dynamically, and supports processes with AI — thereby supporting companies that want to shape their digital future today.
AI does not replace humans — it expands what is possible. Let’s work together to find out how your website can create real added value and be technically prepared to perform optimally in AI search systems such as Gemini and ChatGPT.
Next step
We build on your existing digital structures and expand them specifically with AI components that create measurable added value:
Companies that embrace AI early on secure clear competitive advantages:
With the advent of ChatGPT, Perplexity, and Google’s AI Overviews, the way people search online is also changing. Content must be optimized not only for traditional search engines, but also for generative systems.
Generative Engine Optimization (GEO) ensures that your brand remains relevant and visible in AI searches. Friendventure develops strategies and content structures that are understood, cited, and preferred by AI systems.
Content management systems such as Storyblok, TYPO3, Contentful, and Webflow now have their own AI features that significantly simplify content workflows. They support teams in text creation, generate images, optimize content for search engines, and analyze user behavior in real time.
At Friendventure, we use these capabilities to support content processes and improve brand communication, from creation to publication.
Let’s talk about your AI strategy
AI is now an integral part of modern web systems—whether in Storyblok, TYPO3, Webflow, or custom frameworks. It helps teams manage content more intelligently, improve user experiences, and automate communication.
Search, Content & Accessibility
Personalization & Commerce
We combine years of project experience with the ambition to always stay at the forefront of digital development. Instead of theoretical consulting, we deliver practical implementation, measurable results, and sustainable structures.
At Friendventure, strategic marketing meets data-driven development — and that’s exactly what makes the difference between “using AI” and “understanding AI.”
We accompany you every step of the way, from analysis to implementation. Our goal is to integrate AI into your processes in a meaningful way and make it usable in the long term.
We are more than 70 digital and AI specialists in Cologne, Berlin, and Hamburg. Together with you, we develop data-driven strategies, campaigns, and content that make your brand visible and grow it measurably.
An AI-ready website is designed in such a way that content, data, and technical structures can be understood and processed by AI systems. This includes clear content models, clean information architecture, structured data, and interfaces that reliably support AI features and AI search.
Because more and more users are getting answers directly from AI overviews, chatbots, or assistants—often without even visiting a website. Only websites with clearly structured content that can be read cleanly by technology will be visible in these AI responses. AI search is therefore an additional, relevant traffic and branding channel.
Not necessarily. Many AI-optimized measures can be implemented on existing websites—such as better content structures, metadata, schema markup, or tracking setups. A complete relaunch only makes sense if current systems have technical limitations or new AI features cannot be integrated in a stable manner.
We develop AI-ready websites that structure your content, data, and processes in such a way that AI can make optimal use of them. To do this, we combine UX, SEO, tracking, development, and automation—so that you become visible in classic searches and AI responses and your teams can work more efficiently.
Features that bring real benefits are useful—such as conversational search, semantic search, intelligent chatbots, automated FAQ generation, or personalized content. It is crucial that these features harmonize with your content structure and are neatly integrated into your CMS.
Stefan Holzbrecher
